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Previous Articles:

Swimming Takes The Gold-Affiliate Marketing Silver...

My Body Clock Is Raising Alarm Bells!

Home Business Options To Consider

Affiliate Marketing-7 Basic Steps To Success

Weekly Challenges Of Affiliate Marketing

Affiliate Programs Are Worth Consideration Part-2

Affiliate Programs Are Worth Consideration-Part 1

Affiliate Marketers Coping With Challenges

Affiliate Marketing Does Not Respond To Inactivity...

Fundamentals For Productive Email Marketing

 

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Dave's Affiliate Marketing: Do Affiliate Marketers Need A Landing Page?

Saturday, August 23, 2008

Do Affiliate Marketers Need A Landing Page?

Copyright © David Barker
http://www.DavesAffiliateMarketing.com

You have the products you want to sell online. You have joined Google Adsense or signed with other affiliate marketing programs. You have ads prepared for your website. Have you forgotten something? Have you considered developing a landing page?

A landing page is a webpage designed specifically for the benefit of visitors after they have clicked on a web search result or clicked on a web ad. Many webmasters use their homepage as their landing page. There may be some homepages that serve well as a landing page but most don't. That is because most affiliate marketers set up their homepage with more than one product or program on offer.

There is likely to be links to all of your pages. There may be links to many programs including Adsense. There may also be links to other sites providing great information for your visitors.

This is all good for your homepage and if it is done tastefully, it gives you credibility in the eyes of the visitor. Although it gives you credibility, it is also distracting for the visitor if your aim is to obtain a sale from them. They may be impressed by your cool site and then click off to another site without buying anything or subscribing to your list. You have lost contact with that customer for ever in most cases.

In today's internet environment a lot of affiliate marketers are including the following features in their landing page.

1. Firstly, the theme and offer is more specialized to a product, line of products or affiliate program.

2. This is then reflected in the ad you have placed or the keywords you have used to optimise the page for the benefit of the search engines.

3. Most affiliate marketers are offering a free gift(s) on their landing page. A lot of internet consumers are now expecting this. In return your landing page can have a form requesting their first name and email address.

If your customer gives their details and you have your autoresponder set up then you have the means to stay in contact with them using a regular newsletter. Always comply with the anti-spam laws and it is now standard practice to have a double opt-in system with your autoresponder. You can include other offers in your newsletters or emails on a regular basis. This is when you can promote your homepage or other landing pages for other products.

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Feature Article: Make the Leap to Home Based Business Success

Feature Article: Make the Leap to Home Based Business Success
Copyright © Stone Evans, The Home Biz Guy
http://www.PlugInProfitSite.com/main-22171

Before you can have a successful home based business, you must first possess 3 "intangibles." These are things that must come from WITHIN you.

 ===> Intangible 1 <===

First, you must have a strong WHY.

Why MUST you have a successful home business? What is driving you? What is it that you CAN'T have in your life anymore and/or what is it that you absolutely MUST HAVE now?

For me, I couldn't stand working 12+ hours a day anymore and missing the experience of my children growing up. I also absolutely HAD TO HAVE the freedom of being able to control my life and finances through a little box (laptop computer) that I could carry with me anywhere in the world and not be tied to anyone's time pressures or demands but my own. That was my carrot and my stick. I felt a great pain deep in my gut of missing out on my children's lives and the incredible freedom that succeeding in a home based business would provide for me. I found my why. You MUST find yours.

===> Intangible 2 <===

You must BELIEVE that it is possible.

If you don't believe that it's POSSIBLE for you to have a successful home based business or make your living from home, you won't. It's that simple.

For me, figuring out that it was possible was just a matter of realizing that many other people were ALREADY making great money working from home. If they could do it, I could too. It would just be a matter of figuring out what those people were doing and then adapting it to my situation.

There is no shortage of undeniable PROOF that people (millions of them) are making money working from home. Just get online and do some research and you'll find countless testimonials and stories of REAL PEOPLE making real money on the Internet. Or head to your local bookstore and you'll find the same documented evidence of this fact. Truth is, it's getting easier and easier to make money with your own home based business.

I've always said that "affiliate marketing" (a simple way to make money from home) is the job of the future. In the "old" days, you had to go to a potential employer, apply for the position and hope for the best. Now you can simply go to any company you want, fill out their affiliate application and start work immediately. Affiliates are the new working class. In fact, making money with affiliate programs or making your living on the Internet is WAY MORE than possible. It is pretty much (or will be soon enough) unavoidable now. Affiliate marketing is the "job" of the future that's already here TODAY.

===> Intangible 3 <===

You must be willing to MAKE THE LEAP.

Ready, FIRE, then aim... This is the operating philosophy you MUST adopt to succeed with a home based business.

That's backwards for most people who like to aim before they fire. The fact is that home based business success is a moving target... The only thing constant about it is change. You need to stop analyzing the game and simply jump into it. You can't learn from the outside... You have to be IN THE RING to truly understand it.

The lesson here is that you will never really be READY to start a home based business. You simply have to start one. It's like having children... You're never really ready, but when it happens you adapt and grow. This is what I call "Making the Leap."

The good news is that the cost of failure with having your own home based business is very small. In the "brick and mortar" world you need to evaluate things very carefully before you decide to open up a business. It's almost always necessary to invest thousands of dollars to get an offline business off the ground. However, on the Internet you can often start a successful business for less than $100. The Plug-In Profit Site is a great example of this: http://www.PlugInProfitSite.com/main-22171

You simply need to get IN THE GAME... Each moment that you stay "out there," you're wasting valuable time that you could be learning and skills necessary to build a successful home based business. In fact, if you're not in the game yet, you're ALREADY behind the times. Make the leap to creating a successful home based business today!

About the Author:

Stone Evans, The Home Biz Guy has helped thousands of people in over 200 countries around the world start and run a successful home business. Discover 3 easy steps to start your own home business and subscribe to The Home Biz Guy's FREE Home Business Secrets Mini-Course at: http://www.PlugInProfitSite.com/main-22171



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