Copyright © David Barker
http://www.DavesAffiliateMarketing.com/blog(Day 3) Tap tap tapping..."how is 'entrepreneur' spelt again?"..."I have got a mental block, this is an easy word so why I have forgotten to spell it?"....Entreprayneur...Entraynrayneur... " No that's not right. Why doesn't Notepad have spell check like Word does? It would be so much easier. Ok, go to the Word tab.... Aaarrghhhh Entrepreneur...Why couldn't I remember that?"...tap tap tapping... A good forum is an absolute must for most internet marketers. Most of us need them while we are learning. The only people who do not need a good forum are those who know everything about internet marketing. If you are new to this business then you might assume that computer "geeks" might be self sufficient and not need a forum. However, the more you work this business and read success stories, the more you will realise that those who have succeeded are from a wide cross section of society. They started with varying degrees of computer abilities.
This makes sense when we think about it. There are three basic fundamentals to Internet marketing success.
1. Having a business with products or services you can sell.
2. Building a functional website that is user friendly to customers so that they can buy your product or service. This is the technical stuff that the geeks would be good at.
3. Having an effective marketing campaign on the internet that will generate traffic to your website. This includes good sales pages or landing pages that your prospects will land on. Those who are good with the technical stuff and can create a landing page linked to the website may not have the ability to write compelling text that motivates a customer to buy.
You can see that internet success is dependent on a variety of skills, and not many people would commence an online business with ALL of the skills required to succeed. My observation is that if there is a group of people who are more likely to succeed, it is people who have already succeeded in offline businesses, whether they had computer skills or not.
Why is it so? Well I believe that it is because successful business people know how to utilize what they are good at and then hire the best people for the tasks that the business owner is not good at. Henry Ford is an example of this. He did not know how to build an automobile on a production line because it had never been done before. All automobiles were built individually, and this was an expensive process. Undaunted Henry got together the best people he could, including engineers, to meet and overcome the many obstacles. Thus was born the "T" Model Ford, the world's first production line car. ("You can have any color you like as long as it is black.")
Successful business people, if they choose to expand into internet marketing, will usually be totally committed. Most have the skills to source the best computer "techies" and at the best prices. They are not afraid to invest a lot of money because they are good at spending wisely and getting results for their expenditure.
Of course there are no guarantees to success for anyone. Many successful business people have failed in their online endeavors because there are some important differences between online and offline business. The internet newbie can take inspiration from the many stories of people who had failed at everything else and started their successful internet business, with little knowledge, on a shoestring budget.
Obtaining the right information or training is the key. Part of that education can be gained from forums. I will discuss the benefits of good forum in the next post.
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Labels: forum, internet business, internet marketer
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Copyright © David Barker
http://www.DavesAffiliateMarketing.com/blog(Day 2) Tap tap tap tapping..." I thought I would finish this article yesterday...." tap tap tapping....." I paid top money for an affiliate program that assured me that I could write articles in 30 minutes"......tap tap tapping...." I have wasted my $20 on this program because this article is taking me days to finish." tap tap tapping......." At least it will be a masterpiece when it IS finished."Directories are another option for building backlinks but beware. For most newbies it is better not to pay a directory to be listed. There are a lot of directories that offer both paid and free listings. Obviously they will try to persuade you to use their paid listing service. As a disincentive to use their free listing, a lot will insist on you giving them a reciprocal link back to them.
There is a lot of contradictory opinion amongst internet marketers about the value of reciprocal links. Some say they are of reduced value to your site. Others say they are of no value at all. The consensus though is that they are not as valuable as one way links to your site. You might want to check with your mentor, (if you have one,) or your favourite trusted forum to get expert opinions on this issue and what is right for your website.
Personally I have decided to stay clear of reciprocal links. This is because I have read articles from some gurus who warn that many of those directories have the "NoFollow Attribute." Effectively you will be giving the directory a link to them, (nice for them,) but the link back to you is worthless. To illustrate this point, I had a website and a directory submission service submitted my site to 200 directories. 6 months later I happened to check my backlinks through Yahoo site explorer and the only links to my site were from a handful of directories that I had submitted to myself. I know that the submission service did complete the submissions so the 200 directories they chose must have the "NoFollow." Needless to say I will not be using that service again.
What is the solution to all this? If you try to manually submit to a thousand directories and you are not sure if the submissions will give you the credit your website needs, then what is the solution? Once again go to your trusted mentor. Ask them if they have used a directory submission service? Did it give the backlinks to their site that was promised? You could try the forum you trust and ask the same questions. Make sure you take note of the unbiased answers you get. Be wary of answers from members who are trying to direct you to a submission service via their affiliate link.
The great advantages of an effective submission service are:-
1. They are far more efficient at entering your site to hundreds or thousands. For a reasonable fee they save you a lot of work.
2. The best services will stagger the submissions over time so that the search engines are not alerted to unnatural automated type of submissions. This is good for your ranking.
3. A good service will suggest that you give them more than one descriptive text about your site. They may suggest five different texts. This will avoid the search engines being alerted to mass repetitive submissions with identical text. Again, this is to make the submissions appear natural to the search engines and this is good for your site.
4. Of course there should be no reciprocal links with this kind of service and a good service will only be using directories WITHOUT the "NoFollow."
There is always a solution to any challenge facing the internet marketer. They just have to have a reliable source of information. A mentor is good but many don't have a trusted mentor. This is why forums a so valuable. If you pick a forum with a good reputation that has threads relating to your niche, then you have a great source of information at your finger tips. There will be more on forums for the next post.
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Labels: backlinks, directories
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Copyright © David Barker
http://www.DavesAffiliateMarketing.com/blogTap tap tap tapping..." I've got to finish this article soon surely." tap tap tapping......." It would be much easier to concentrate if my family were not watching some stupid T.V. show." tap...tap...tapping "How can I be expected to work with that stupid show on?" ...tap..." That does it, I've had enough!" I got up from my desk, flung open the study door I yelled "QUIET!!! I AM AN ARTIST and I am working on my masterpiece 'Internet Affiliate Marketing Programs For Beginners.'" Actually I said that in my dreams. What I really said was "Please watch your show on the T.V. in the other room." They replied in the affirmative and I got the peace I required to create my epic.
You have chosen the affiliate program that is just right for you and your next move is to promote it and earn those commissions that will set you financially free. The problem is most of the trustworthy advice you read from reputable forums advise that you must write and distribute articles.
"Hhhmmm....This is starting to feel a bit like school! I hated school," you mutter to yourself. "I hated writing essays and I thought that when I left school that would be the end of them. Can't I just type my website address on a few thousand other websites and build my backlinks that way?"
Well, yes you can if you choose to do so. The problem is these strategies are not as effective as they may seem unless you know what you are doing. The following are examples:-
Commenting on blogs to create backlinks.
You may have seen affiliate training eBooks enthusiastically proclaiming that you can create hundreds of backlinks by entering comments on other people's blog articles. If you do a set number every day without fail, your inbound links will build up without fail. Merchants will usually try to make all marketing strategies sound easy so that you will pay for their program ahead of all others.
The fact is that a lot of blog owners have not disabled the "Nofollow Attribute" on their blog. This means that you can leave comments on all of their blog articles every day if you wish, with links going back to your website and the search engines will not notice the link. Your results for all that effort is ZERO!
The "Nofollow Attribute" is a response to "comment spam." That is the practice of unscrupulous internet marketers visiting as many blogs as they could each day leaving comments such as "What a great post Tom!" or "Wow, what a great post Dick!" or if they were of the younger generation, then perhaps "What a cool post Harry!"
Hopefully they got the correct name of the blog owner because most people object to being called Tom, Dick or Harry if that is not their name. Especially the many female internet marketers out there. However there is no indication that they had actually read the articles that they commented on. Blog owners usually hate this sort of comment and many of them warn their readers that such comments will not be published and deleted. No backlink given. Those sort of comments do slip through the editing process sometimes.
If you are going to comment on blogs then I suggest the following:-
1. Don't be a comment spammer as described above. Always read the article and comment only if you have something useful to say.
2. Pick only blogs that follow the same or similar theme as your niche business area.
3. Once you have picked out those blogs as per the second step then weed out those that have not disabled the "Nofollow Attribute."
Following these steps will be more time consuming but your reputation will not be damaged and you will get to know the short list of blogs and the style of the writers. This will speed up your efficiency. It is also a great opportunity to get to know the blog owners and this could lead to joint venture or other business arrangements.
To be continued with discussions on submitting to directories, commenting on forums and writing articles.
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